Fashion Haul

Focused on just two things what people are looking for and how they are looking for the things they needed. I am talking about another small cracker of Pakistan fashion industry . Yes, none other than “BEECH TREE”. It was launched back in March 2010. When a lot of other fashion brands stepped in the industry. The idea was quite simple just try to understand what people are looking for and it worked. They have started with apparels, ready to wear and now dealing in unstitched clothing , accessories, footwear as well. If you observe Beech Tree you will get something different in designs like unorthodox items in apparels, accessories and shoes. I must say they are breaking some stereotypes. I have also observed their prices as well. They don’t increase the prices quickly, like khaadi, Sana Safinaz and Ethnic etc. That’s why their customer has a different perceived value about the brand and they spread a positive word of mouth even on social media as well. A stron...

Now a days, people are looking for convenience in their busy and stressful life. Shopping from home comprises of buying clothes , groceries, medicines , sports goods, and even services as well. As it was very hard to get service at home but some of the problems are getting solved. Let me introduce something interesting and special with you guys. “GharPar” GharPar is an “ online based beauty services provider ” to the ladies who have not enough time to visit the parlor for beauty services or may not have someone at home who can drop them at salon to get a refreshing look. GharPar has a highly competitive and professional team to make their customers experience delightful. It's a complete online salon providing services which contain “Facial, Hair work, Makeup, Massage, Nails work, and Waxing”. Now, let's have some details about the services of GharPar . Starting with Facial : they are providing facial services of different types, mainly Cleanser , Dermaclear ,...

Whenever I want to like something, as a gift for my friends or family . It takes a lot of time to just think about what I need to purchase? The same scenario I have faced last week. It was the birthday of my close friend Shahzad Ahmed. So, when I start thinking about options like perfume, wallet, watch , any decoration piece, a portrait or any shirt. These were the total options in my mind. I just laugh for a while that in opposite scenario like for girls how many options from which we can choose. Anyhow, I decided to visit “ Safa Gold Mall” . So, at evening it was almost 07:00 pm I entered in mall and start looking towards different brands. Finally decided to enter in Royal Tag . Because inside store look was very decent from an outside view. A decent welcome by a salesman and ask me what you are looking for? I have told him that I am looking for a decent formal shirt and in 15 collar size. He shows me the whole side having that specific collar size and different design...

I remember my school days when my few friends were very good in teachers parody and we all felt great at that time. But, we were not aware about the outcomes of that activity. We often called that kind of friend by the name copycat, which means “A person who copies another behavior”. So, that kind of person or friend can make you laugh for the time being, but he/she cannot get value easily in your life. Same goes with brands today. When you find that a brand is copying another favorite brand’s ideas and patterns in tops, bottoms and shoes . You may stop buying from that copycat . But it takes a lot of time to understand, a lot of time to differentiate, a lot of time to change your perceived value . I have experienced the same in last three to four years. I am talking about the so-called famous brand of Pakistan in men’s ready to wear apparel industry named “Breakout” . Yes, I was the customer of breakout almost two years ago because of its latest fashion variety in...

Uniworth one of pioneer brand in Pakistan fashion industry in men’s casual and formal ready to wear . Started its operations in 1971, but in 1991 they have realized that they should add formal suiting in their product line. Because of the quality stuff, elegant designs and fitting make a mark in Pakistan fashion industry. People also recognize Uniworth as a Shirt and Tie brand. Their product line includes shirts, trousers, ethnic wear, suiting, relaxing wear and accessories. But the brand is famous for its casual and formal shirts and suiting. Even though prices are little bid higher than other brands in same category, but people love to spend for class and elegance. I am a regular user of uniworth and the best things I have observed in their shirts are that they have fast colors , long lasting stuff quality and best fitting . Considering the designs, they have plain shirts, check shirts, stripe shirts and double collar. Price ranges are Rs. 3390 to 4690 . Well ...

Another emerging brand of Pakistan in apparel industry named BTW By The Way have launched their Eid Collection . As like all other brands are launching festive collection or Eid Collection in the holy month of Ramazan. I have introduced this brand comprehensively in my previous blog. Whats new in their Eid Collection? First of all, they have run the campaign by the title “Your Life Your Choice” . Because it’s a brand for the youth segment of Pakistan and the basic reason to give this title to the campaign is to break the stereotypes regarding your ready to wear . Its your life you should come out of your comfort zone and try something different that you never tried before. The message which is delivering through this campaign to girls that “Break all the barriers that are keeping them from Nurturing into Powerful”. In Western wear collection of “By The Way BTW” they have used some skinny fit jeans in white, blue, black and peach colors, while having some uniqu...

Looks matter in every situation from everyday casual to formal or to dress up for your special days. Yes, when it is time for you to tie a knot. Every guy starts thinking about attire to choose for his wedding days to look handsome. Here, we are presenting a collection of trendy wears for you to think smart and wise to style your appearance for your special days. Categorizing your attires according to days, starting from Mehndi and Nikkah dresses. Then will move on towards Barat and Walima dresses. Mehndi and Nikkah Dressing: The tradition of Eastern culture and the most straightforward wearing dress is Kurta. It is the best option to wear on your mehndi and nikkah day. Several styles in this dress can be adopted for mehndi and nikkah. Some of the options for you to select the best one that suits you are Kurta with white or off-white shalwar or straight fit pajama. Kurta with embroidery on its collar and neckline glorifies your look on your special days. An addition to your gl...